Marketing 

Marketing Best Practices: What Are the Most Cost-Effective Ways to Advertise?

When it comes to marketing your firm, there are many avenues you can use. But if every law firm has a 30s TV spot, then yours will get lost in the mix. Knowing where and when to advertise can be a challenge – especially if your law firm doesn’t have much capital to spare for the marketing budget. Watch this insightful chat with Chris Dreyer (CEO, Rankings.io) as he outlines some of the considerations a law firm should take ...

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Marketing

The Little-Known Connection Between Marketing ROI and Case Cost Financing

Marketing ROI can be drastically different from channel to channel. If your marketing ROI is below 1, you're spending $1 in marketing to get less than $1 in value back.

Marketing

Building a Successful Brand: Investing Marketing & Brand Building

In the world of legal services, brands aren't built overnight. Consistent messaging and steadily investing marketing dollars in your business are key to brand longevity.

Marketing

Marketing Best Practices: The Value of Client Reviews

Are you utilizing client reviews on Google and social media to their fullest extent? Watch now a conversation with Chris Dreyer and Taylor Rayfield.

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