In this blog, we feature insights into improving the quality and quantity of your intakes as a contingency fee law firm.
The days where you could run a TV ad for a month and bring in 60 intakes are over. Today’s potential clients consume media across a broad spectrum of channels and devices, and have migrated away from traditional advertising channels to digital channels. That’s why you, if you want to keep your law firm top-of-mind, you need to make the adjustment and meet them where they are — online.
Watch Peter Webb, founding member and SVP, Scorpion, as he walks through the four tenets he considers when developing a marketing program that will have the greatest impact on improving the quality and quantity of your intakes:
- sustainability
- adjustability
- diversification
- transparency
This blog is part of Esquire Bank’s webinar series “Bold Moves: Growing Your Contingency Fee Law Firm”. To view more “Bold Moves” topics, click below:
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- Life Cycle Stage: Educated - Best Practices
- Content Tier: silver
- Content Type: webinar-short