In this blog, we feature insights into why relying solely on word-of-mouth referrals is an unbalanced approach to law firm growth.

The world has changed – so should your law firm marketing strategy. With the introduction of the internet, many firms created a digital presence by building a website and tip-toed into Google search ads. Meanwhile, other firms still relied on referrals and word-of-mouth for the bulk of their business, neglecting to focus on forming or refining a digital marketing strategy.

In the post-pandemic new norm, the migration of consumers online has shifted where and how firms need to reach out to client prospects. Firms that have invested in expanding their digital reach and building their online presence are outpacing their competitors.

Join Ben Fiandaca , Senior Vice President of Sales, Scorpion, and Ari Kornhaber, EVP & Head of Corporate Development, Esquire Bank, as they discuss how solely relying on word-of-mouth referrals as a marketing strategy might be hindering your firm’s growth potential.